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Fairytale Fantasy
Date
January 2024
Role
Packaging Designer, Illustrator, Brand Designer
Company
Lover's Lane
Fairytale Fantasy is a romantic counterpart to the bolder, darker tones of Forbidden F*ck—designed for Lover’s Lane as an elegant, storybook-inspired take on monster toy packaging. Drawing from the golden age of illustration, I crafted a visual identity that feels lush, whimsical, and transportive. From bespoke illustrated elements to carefully considered color palettes, every detail of the branding and packaging was designed to evoke enchantment. The result is a line that invites fantasy lovers to lose themselves in a world that’s softer, sweeter, and full of wonder—without ever losing its edge.
